AI-Generated Writing on LinkedIn: A New Era for Professional Networking?
The Rise of AI-Generated Content on LinkedIn
Artificial intelligence (AI) has been increasingly used to generate content online, and LinkedIn is no exception. The Microsoft-owned social media platform has been at the forefront of embracing AI, offering its own AI writing tools to help users create and edit their posts, profiles, and direct messages. In fact, a recent analysis by the AI detection startup Originality AI found that over 54% of longer English-language posts on LinkedIn are likely AI-generated.
The Uptick in AI Usage on LinkedIn
The use of AI writing tools on LinkedIn has seen a significant increase, particularly since the launch of ChatGPT in 2023. According to Originality, the number of likely AI-generated posts on the platform has spiked 189%, with the trend leveling off since then.
LinkedIn’s Stance on AI-Generated Content
LinkedIn does not track the number of posts written or edited with AI tools, but the platform is committed to identifying and removing low-quality, duplicate content. In a statement, Adam Walkiewicz, LinkedIn’s head of "feed relevance," emphasized that "AI is a tool that can help with the review of a draft or to beat the blank page problem, but the original thoughts and ideas that our members share are what matter."
The Rise of AI-Generated Content on LinkedIn
The increasing use of AI-generated content on LinkedIn has led to the development of a cottage industry of AI-powered tools and generators. These tools help users create content to attract attention and grow their audiences. For example, there are AI-powered comment and post generators that can help users churn out content to impress potential bosses or customers.
How Users are Using AI-Generated Content on LinkedIn
According to WIRED, users are relying more on general-purpose large language models to create their LinkedIn posts. Content writer Adetayo Sogbesan uses Anthropic’s Claude to spin up rough drafts of posts, which she then edits before publishing.
Conclusion
The rise of AI-generated content on LinkedIn has changed the way users interact with the platform. While it is difficult to distinguish between AI-written and human-penned content, the increasing use of AI tools has led to a new era of professional networking online.
FAQs
Q: How does LinkedIn track AI-generated content?
A: LinkedIn does not track the number of posts written or edited with AI tools.
Q: How does LinkedIn identify and remove low-quality content?
A: LinkedIn uses robust defenses to proactively identify and remove low-quality, duplicate content.
Q: How do users generate content on LinkedIn?
A: Users are increasingly relying on general-purpose large language models to create their LinkedIn posts.
Q: What is the purpose of AI-generated content on LinkedIn?
A: AI-generated content helps users create content to attract attention and grow their audiences.

