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Less is More

The Art of Horror Illustration: An Interview with Angie Hoffmeister

The Folio Society has made some striking books over the years, including the beautifully illustrated 400th anniversary of Shakespeare’s first folio, The Complete Plays, from Neil Packer. The new book, The Lottery and Other Dark Tales, illustrated by Angie Hoffmeister, takes on the art of psychological horror, both in words and pictures.

Balancing Text and Illustration

In my interview below, Angie shares her approach to creating horror art, saying the less you show the spookier the image for the viewer. You can see some of the artist’s work below, but visit her website for more illustrations. This special edition of The Lottery and Other Dark Tales will be available exclusively from The Folio Society on the 18th February, 2025.

CB: How do you approach translating an unsettling or eerie description from a book into a horror illustration?

Angie Hoffmeister: I believe the power of horror lies in what remains unseen. When translating an unsettling description into an illustration, I tend to leave a lot to the imagination. The more you show, the more you give the viewer to dissect and analyse. It’s the ambiguity, the things lurking just beyond the frame, that spark the imagination. By withholding certain details, I aim to evoke that same sense of unease and suspense that the written word does.

CB: What techniques or mediums do you use to evoke atmosphere in your illustration?

AH: I exclusively work with traditional mediums, using digital tools only for minimal retouching. For **The Lottery and Other Dark Tales**, as well as previous Shirley Jackson projects for The Folio Society, I begin by sketching with graphite pencils. Then, I define the light and shadows with shades of blue ink. Layering ink washes builds a depth, and I finish the illustrations with a light touch of watercolour – just enough to hint at colour, but never overpower the mood. The combination of these techniques helps maintain the somber, eerie atmosphere that I feel is very fitting for Jackson’s works.

CB: When working on **The Lottery and Other Dark Tales**, how did you balance the writer’s subtle, psychological horror with your own style?

AH: I adapt my style depending on the project and the medium, so I have different approaches for different kinds of illustrations. For example, my personal project illustrating the first **Harry Potter** book, done entirely with mechanical pencils and graphite, feels much softer and more nostalgic – suited for a younger audience. However, working on Shirley Jackson’s short stories, especially after having illustrated **The Haunting of Hill House** and **We Have Always Lived in the Castle**, felt almost like visiting an old friend, and so balancing my style with her nuanced storytelling came naturally.

CB: What have you enjoyed most about this project for The Folio Society, and what have you learned for future projects?

AH: Collaborating with The Folio Society has been an incredible experience. The team is so passionate about creating beautiful books, and it’s been a joy to design not just the illustrations, but also the cover, slipcase, endpapers, and chapter vignettes. Being able to contribute to such a thoughtfully designed, tactile object is truly fulfilling. What I enjoy most is the opportunity to immerse myself in a world created by an author I deeply admire. Each project is a journey, and I’m always learning something new, whether it’s about refining my technique or better capturing the essence of a particular story.

Conclusion

Angie Hoffmeister’s approach to horror illustration is a testament to the power of subtlety and atmosphere in creating a sense of unease and suspense. By withholding certain details and using traditional mediums, she is able to evoke a sense of eeriness that is both haunting and captivating.

FAQs

Q: What inspired you to become an illustrator?
A: I’ve always been fascinated by the way art can be used to tell stories and evoke emotions. As a child, I spent hours drawing and painting, and I knew from a young age that I wanted to pursue a career in illustration.

Q: How do you approach creating horror art?
A: I believe that the less you show, the spookier the image will be. I tend to leave a lot to the imagination, and I use ambiguity and suggestion to create a sense of unease and suspense.

Q: What is your favorite project that you’ve worked on?
A: I’ve been fortunate to have worked on many projects that I’m proud of, but if I had to choose one, it would be The Haunting of Hill House. It was a challenging project, but it was also incredibly rewarding to see my illustrations bring Shirley Jackson’s classic novel to life.

Q: What advice would you give to aspiring illustrators?
A: My advice would be to never stop learning and experimenting. Try new mediums, techniques, and styles until you find what works best for you. And always be open to feedback and criticism – it’s a valuable way to grow and improve as an artist.

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