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The world’s biggest annual event showcasing the latest in personal technology this week was awash with devices from televisions, cars and even washing machines — all infused with generative artificial intelligence.
AI-Powered Products and Services
At the Consumer Electronics Show in Las Vegas, tech companies including US giants Google and Amazon, as well as South Korea’s LG and China’s Hisense exhibited new AI-powered products and services in the latest sign of how the transformative technology is upending the global industry.
Nvidia CEO Jensen Huang’s Keynote Address
Nvidia CEO Jensen Huang, whose $3.5tn chipmaker has seen its stock rise more than 150 per cent over the past year on the back of huge sales of its market-leading graphics processing units needed to power advanced AI models, delivered a keynote address in which he unveiled an array of new products including a new mini AI supercomputer and a suite of foundational AI models on its new Cosmos platform.
The Next Era of AI
Huang told an audience of more than 6,000 delegates that AI was advancing at an "incredible pace". He said: "It started with perception AI — understanding images, words and sounds. Then generative AI — creating text, images and sound." Next comes an era of "physical AI, AI that can proceed, reason, plan and act", Huang added.
AI in Various Sectors
In the automotive sector, Amazon announced its Alexa voice assistant, upgraded with large language models, will appear in some BMW vehicles. Semiconductor group Qualcomm also revealed new industry partnerships for its AI technology platform for cars that promises voice assistants and driving aids powered by large language models.
Meanwhile, LG and Samsung announced they are adopting Microsoft’s AI co-pilot for their TVs, while Google announced it is integrating the company’s Gemini AI assistant into its TV operating system.
Small Companies and Niche Products
Small companies also revealed more niche products, such as wearable-technology group Halliday, which unveiled lightweight glasses with a built-in AI assistant, seeking to take on Meta’s bestselling Ray-Ban smartglasses.
Conclusion
The Consumer Electronics Show in Las Vegas has showcased the latest advancements in artificial intelligence, with companies from various sectors exhibiting new AI-powered products and services. As AI continues to advance at an incredible pace, it is expected to transform various industries, including consumer electronics, automotive, and more.
FAQs
Q: What is generative AI?
A: Generative AI refers to AI that can create new content, such as text, images, and sound.
Q: What is physical AI?
A: Physical AI refers to AI that can proceed, reason, plan, and act, going beyond the current limitations of AI in understanding and creating content.
Q: What is the future of AI?
A: The future of AI is expected to be one of physical AI, with the potential to transform various industries and aspects of daily life.
Q: What are the potential challenges of AI?
A: Some of the potential challenges of AI include issues around safety and reliability, as well as the need for more widespread adoption and understanding of the technology.

