Meta AI Chatbot Returns to Europe After Pause
Meta’s AI Chatbot to Roll Out in 41 European Countries and 21 Overseas Territories
Meta is bringing its AI chatbot to Europe, almost a year after pausing its launch in the region. The company will roll out the AI across WhatsApp, Facebook, Instagram, and Messenger in 41 European countries and 21 overseas territories, starting this week. However, the AI assistant will be limited to text-based chat features for now.
Background: Meta’s Pause in Europe
Meta initially launched its AI in the US in 2023. The company intended to bring the assistant to Europe, but had to pause the rollout in the region after Ireland’s privacy watchdog asked Meta to delay training on content posted by Facebook and Instagram users. Additionally, Meta halted the launch of its multimodal Llama AI model in the European Union due to regulatory concerns.
Current Capabilities of Meta AI in Europe
For now, Meta’s AI assistant will only function as a chatbot for users in Europe, helping to brainstorm ideas, plan a trip, or answer specific questions using information from the web. European users will also be able to use Meta AI to surface certain kinds of content on their Instagram feed. However, they will not be able to use the tool to generate or edit images, or ask questions about a photo. The model is not trained on EU user data.
Meta’s Commitment to Europe
A Meta spokesperson, Ellie Heatrick, stated, "This launch follows almost a year of intensive engagement with various European regulators and for now, we are only offering a text-only model in the region which wasn’t trained on first-party data from users in the EU. We will continue to work collaboratively with regulators so that people in Europe have access to and are properly served by Meta’s AI innovations that are already available to the rest of the world."
Future Plans for Meta AI in Europe
Last November, Meta started bringing some of its AI features to its Ray-Bans smart glasses in the EU, but the glasses currently don’t support multimodal features that let users ask Meta AI about what they can see. It doesn’t seem like Meta is giving up on plans to bring more features to the European version of Meta AI, as the company says it will work to "find parity with the US and expand our offering over time."
Conclusion
Meta’s AI chatbot is finally returning to Europe after a year-long pause. While the initial rollout is limited to text-based chat features, the company is committed to working with regulators to bring more features to the region. With this move, Meta aims to provide European users with access to its AI innovations, similar to those available in other parts of the world.
FAQs
Q: What are the current capabilities of Meta AI in Europe?
A: Meta AI will only function as a chatbot in Europe, helping to brainstorm ideas, plan a trip, or answer specific questions using information from the web.
Q: Can European users use Meta AI to generate or edit images?
A: No, the model is not trained on EU user data and is not capable of generating or editing images.
Q: What are Meta’s plans for expanding its AI features in Europe?
A: Meta will work to "find parity with the US and expand our offering over time."

