Perplexity Partners with Tripadvisor

Perplexity Launches Integration with Tripadvisor, Adding More Information to Hotel Search Results

Perplexity, an AI search engine, is launching an integration with Tripadvisor that will add more information about hotels to its search results. When searching for places to stay, Perplexity will now present users with a neatly organized list of hotels, alongside summaries of why it chose them using information sourced from Tripadvisor.

New Format for Hotel Search Results

In an example shared by Perplexity, a search for “hotels in Madrid for a business trip” yields a result for Hotel Regina, which the search engine says you should choose “if you want a centrally located hotel in Madrid with exceptional service and a rich breakfast offering.” The result also displays Perplexity’s ratings and images from Tripadvisor, as well as a list of perks, such as “location,” “service,” and “cleanliness.”

Improved Information and Organization

Previously, Perplexity only displayed a numbered list of hotels with their address, user rating, and features, while showing images gathered from each hotel’s website in its sidebar. The new integration with Tripadvisor provides more detailed and organized information, making it easier for users to find the perfect hotel for their needs.

How the Integration Works

According to Perplexity cofounder Johnny Ho, the integration with Tripadvisor works by syncing regularly with the travel review website to index and retrieve the right results depending on the user intent of the query. This ensures that users receive up-to-date and trustworthy information about hotels.

Future Plans and Expansion

Perplexity plans to expand the Tripadvisor integration to include information about restaurants and experiences in the future. The AI search engine also added data from Yelp last year as part of its goal to include accurate information that users can use.

Conclusion

The integration of Perplexity with Tripadvisor is a significant improvement in the search engine’s hotel search results, providing users with more detailed and organized information to help them make informed decisions. With its goal of providing accurate and trustworthy information, Perplexity is poised to become a leading AI search engine in the industry.

FAQs

Q: What is Perplexity’s integration with Tripadvisor?

A: Perplexity’s integration with Tripadvisor adds more information about hotels to its search results, including summaries of why it chose each hotel, ratings, and images.

Q: How does the integration work?

A: The integration syncs regularly with Tripadvisor to index and retrieve the right results depending on the user intent of the query, ensuring that users receive up-to-date and trustworthy information.

Q: Will Perplexity expand the integration to include information about restaurants and experiences?

A: Yes, Perplexity plans to expand the integration to include information about restaurants and experiences in the future.

Q: When will the integration be available on Perplexity’s mobile app?

A: The integration is rolling out now on Perplexity’s web platform, with availability on its mobile app coming soon.