Movie Poster Design: The Monkey’s Unconventional Ad
We like a movie poster design to be different and original. Anything that breaks from the usual contractual rules to show floating heads and a list of cast names is welcome. But the latest promotional piece for the upcoming adaptation of Stephen King’s The Monkey is very odd indeed.
A Retro-Style Ad
Resembling a retro editorial print ad, the poster tells rather than shows. This breaks another fundamental rule, but strangely it works, creating curiosity about the film’s look. The design is a mix of a pulpy 60s-70s exploitation feel with dark humor.
Capturing the Film’s Vibe
Everything from the type to the layout and color palette is spot on, and the inclusion of a small square photo of director Osgood Perkins is the icing on the cake, making it look like a magazine ad or a review from a pulpy book jacket.
A Unique Take on Horror
The Monkey is based on a short story by Stephen King that first appeared as a booklet in Gallery magazine in 1980. A revised version was included in the 1985 collection Skeleton Crew. It tells the story of two estranged brothers who must confront the demon wind-up monkey that terrorized their family during their youth when it starts a new killing spree 25 years on.
The Film’s Cast and Release Date
Monkey stars Theo James, Tatiana Maslany, and Elijah Wood. It will be released on 21 February via Neon.
Conclusion
The Monkey’s poster design is a refreshing change from the usual movie poster fare. It’s a great example of how a design can capture the film’s vibe and create curiosity without giving away too much.
Frequently Asked Questions
Q: What is the story about?
A: The Monkey is based on a short story by Stephen King that tells the story of two estranged brothers who must confront a demon wind-up monkey that terrorized their family during their youth when it starts a new killing spree 25 years on.
Q: Who is the cast?
A: The film stars Theo James, Tatiana Maslany, and Elijah Wood.
Q: When is the film released?
A: The film is set to be released on 21 February via Neon.
