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Designing for Success: 12 Essential Skills for 2025

Phil
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Designing for Success: 12 Essential Skills for 2025

How to Thrive in an Increasingly Demanding Creative Landscape

01. Stay Curious

While it’s always important to stay up-to-date on the latest tools, one of the most important traits for any designer – no matter the year or level of experience – is curiosity. "The design world continually evolves, and while technical skills matter, curiosity helps designers adapt and bring new ideas to client projects. Staying curious makes it easier to learn, experiment, and discover different ways to create meaningful work that truly connects with the audience," says David Airey, logo designer and author of books including Logo Design Love and Identity Designed.

For Kathryn Samson, senior designer, consultant, and lecturer in graphic design at London College of Contemporary Arts, her concern is that although design students and emerging designers are digital natives, there’s been a downturn in experimenting with software. "I have wondered if this is related to being so used to using their phones for everything; there is a lack of curiosity," she says.

Take some time out to help yourself get unstuck, advises Marina Willer, graphic designer, filmmaker, and Pentagram partner. "It’s easy to fall into repetitive patterns as a designer, especially when you’re under pressure. For me, it’s important to find unusual ways of working that are relevant to each project and not just be seduced by what’s trendy," she says.

02. Know How to Leverage AI

"AI is not a replacement for creativity, but rather a tool to augment it," says Connor Edwards, senior designer at Jack Renwick Studio. "The key is to understand how to use AI in a way that complements your creative process, rather than replacing it."

03. Follow Your Intuition

Following intuition can help designers to tune in to the real use cases of a project, leading to ideas that better resonate with clients or users. Letting go of conscious reasoning can lead to surprising and exciting outcomes. "It’s easy to pick up software skills, learn how to code, and figure out how to make social media friendly designs," says Anna Gerber, writer, creative consultant, and founder of Hurry Up, We’re Dreaming, an editorial and events platform where tech meets mysticism. "Work that makes people sit up in their seats, work that gives people goosebumps because it’s like nothing they’ve ever seen or felt before doesn’t come from the head, it comes from the heart."

04. Be Generous with Time

There’s a tendency at the moment to draw clear boundaries around expectations and ways of working, which are important to respect. But, there’s also something to be said for allowing ideas to percolate, giving ideas space to breathe and working with clients to evolve on work through creative exchange and collaboration. "Don’t let your boundaries close you off to new, unexpected creative directions," says Anna.

05. Maintain Resilience

Reflecting critically on decisions that may feel like mistakes can lead to empowerment. And accepting defeats along with successes can help make you a better designer, says Marina. "The design industry is challenging, and setbacks are inevitable – whether it’s losing out on a job or seeing your ideas rejected by clients. The ability to move forward, adapt, and keep perspective in tough moments not only makes you stronger, but also helps you grow creatively," she says.

Conclusion

In an increasingly demanding creative landscape, it’s more important than ever to stay curious, know how to leverage AI, follow your intuition, be generous with time, and maintain resilience. By embracing these skills, designers can adapt, grow, and thrive in the ever-changing world of design.

FAQs

Q: What are the most important skills for designers to develop in 2025?
A: Staying curious, knowing how to leverage AI, following your intuition, being generous with time, and maintaining resilience are some of the most important skills for designers to develop in 2025.

Q: How can designers stay up-to-date with the latest design trends and tools?
A: Designers can stay up-to-date with the latest design trends and tools by attending conferences, workshops, and online courses, as well as following design blogs and social media platforms.

Q: What is the role of AI in the design process?
A: AI is not a replacement for creativity, but rather a tool to augment it. Designers can use AI to generate ideas, automate repetitive tasks, and make data-driven decisions, but ultimately, it’s up to the designer to decide how to use AI and what to create.

Revel Secures $60M in NY Funding for EV Chargers

Jordan Waverly
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Revel Secures M in NY Funding for EV Chargers

States Step Up as Trump Attempts to Freeze EV Charging Infrastructure Funding

As President Donald Trump attempts to freeze funding for a $5 billion federal EV charging infrastructure program, some states are stepping up to support the transition to electric vehicles.

New York State Leads the Charge

EV charging infrastructure startup Revel secured a $60 million loan from New York’s clean energy investment fund NY Green Bank to more than triple its current public fast charging network in NYC.

A First for NY Green Bank

The $60 million loan is a first for NY Green Bank, which has yet to fund EV charging infrastructure. The fund’s involvement is a signal both that NY is committed to electric vehicles, and that debt lenders are beginning to see EV charging infrastructure as a returnable investment.

Funding and Expansion Plans

The funding will help Revel build out nine sites across the city that will eventually translate to 267 new fast-charging stalls by 2027. Over the next 12 months, Revel intends to complete construction on five public charging sites with around 158 charging stalls, including its recently announced site at John F Kennedy airport, and four more across Queens, Brooklyn, and the Bronx.

Key Locations and Timeline

The company broke ground in November at its JFK site, which it expects to open in the first quarter of 2025. Like its upcoming station at La Guardia airport, the JFK site is located close to where ride-hail drivers wait for passengers. Revel’s upcoming site in Maspeth, Queens will have 60 stalls, which would make it one of the largest public charging stations in the nation.

Support from New York Governor

“In support of the transition to a clean energy economy, it is critical that we continue to build electric vehicle infrastructure to ease the shift to EV ownership for more New Yorkers, especially those in urban areas,” New York Governor Kathy Hochul said in a statement. “This significant investment addresses the key need of providing electric vehicle users in New York City with much needed public charging options while reducing local emissions.”

New York State Mandate

In 2022, New York State mandated that all new sales or leases of light-duty passenger vehicles must be zero emissions vehicles by 2035.

Revel’s Expansion Plans

Revel has is focused on other markets as well. A spokesperson for Revel told TechCrunch that the company is continuing to fundraise, specifically equity and debt, to build out more charging stations in California. Revel hopes to launch a site in the Bay Area this year, with an eye towards slotting into the burgeoning electric robotaxi industry there.

Conclusion

As the Trump administration attempts to freeze funding for EV charging infrastructure, states like New York are stepping up to support the transition to electric vehicles. Revel’s $60 million loan from NY Green Bank is a significant investment in the company’s expansion plans, and a signal that debt lenders are beginning to see EV charging infrastructure as a returnable investment.

FAQs

Q: What is NY Green Bank?

A: NY Green Bank is a clean energy investment fund that provides financing for clean energy projects in New York State.

Q: What is Revel’s expansion plan?

A: Revel is continuing to fundraise, specifically equity and debt, to build out more charging stations in California. The company hopes to launch a site in the Bay Area this year, with an eye towards slotting into the burgeoning electric robotaxi industry there.

Q: What is the timeline for Revel’s expansion plans?

A: Over the next 12 months, Revel intends to complete construction on five public charging sites with around 158 charging stalls, including its recently announced site at John F Kennedy airport, and four more across Queens, Brooklyn, and the Bronx. The company expects to open its JFK site in the first quarter of 2025.

Q: What is New York State’s mandate for electric vehicles?

A: In 2022, New York State mandated that all new sales or leases of light-duty passenger vehicles must be zero emissions vehicles by 2035.

Google-Backed Public Interest AI Partnership

Avery Winslow
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Google-Backed Public Interest AI Partnership

Euro-Global AI Partnership Launched with $400 Million in Pledges

The French AI Action summit recently witnessed the launch of “Current AI”, a public interest initiative focused on fostering and steering the development of artificial intelligence in societally beneficial directions. The initiative has received an initial $400 million in pledges, with a plan to raise $2.5 billion over the next five years.

The partnership is not focused on compute, and its backers believe that modest sums can make a difference in key areas where AI can make a critical difference to advancing the public interest, such as in AI for healthcare or supporting climate goals.

Public Interest AI Ecosystem Support

Efforts to wide access to health data could, for example, focus on supporting development of privacy-preserving technologies to enable more patients to share their data for AI research. “There isn’t another partnership set up which is really designed to bring the whole field together and to bring together public financing at scale,” said Martin Tisné, the founder of Current AI.

Europe and the Global South Chip In

The initiative is being backed by a mix of public and private actors, including governments such as France, Germany, Chile, Kenya, Morocco, and Nigeria, as well as private sector giants like Google and Salesforce.

Private Sector Support

The partnership is keen to work with industry research labs, technology companies that have a distinct positioning, startups that are pushing the envelope on openness, and large companies that are users and buyers of open source products.

Current AI Goals and Approach

Current AI aims to create a financial vehicle to provide a “North Star” for public financing of critical efforts, such as bringing AI to bear on combating cancers or coming up with treatments for long COVID. The partnership will deploy around half its donated funds in the form of grant awards, with the other half being pegged for aligned funding efforts.

Key Objectives

* Pushing to widen access to “high-quality” public and private data-sets for AI training
* Support for open source infrastructure and tooling to boost AI transparency and security
* Support for developing systems to measure AI’s social and environmental impact

FAQs

Q: What is Current AI and what are its goals?
A: Current AI is a public interest initiative focused on fostering and steering the development of artificial intelligence in societally beneficial directions. Its goals include pushing to widen access to “high-quality” public and private data-sets for AI training, supporting open source infrastructure and tooling, and developing systems to measure AI’s social and environmental impact.

Q: Who are the backers of Current AI?
A: The initiative has received pledges from a range of public and private actors, including governments such as France, Germany, Chile, Kenya, Morocco, and Nigeria, as well as private sector giants like Google and Salesforce.

Q: What is the current plan for funding?
A: Current AI aims to raise $2.5 billion over the next five years, with around half of the funds being deployed in the form of grant awards and the other half being allocated for aligned funding efforts.

Q: What is the focus of Current AI?
A: The focus of Current AI is on creating a financial vehicle to provide a “North Star” for public financing of critical efforts, such as bringing AI to bear on combating cancers or coming up with treatments for long COVID.

HP OMEN 35L Tower PC: All Fun and Games

Phil
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HP OMEN 35L Tower PC: All Fun and Games

Workstation PC Review: HP Omen 35L

Key Specifications

Specification Value
CPU Intel Core Ultra 7 265K
NPU Intel AI Boost
Graphics Nvidia GeForce RTX 4080 Super 16GB
Memory 32GB DDR5-6000
Storage 2TB PCIe 4.0 SSD
Screen size n/a
Screen type n/a
Resolution n/a
Refresh rate n/a
Colour gamut (measured) n/a
Brightness (measured) n/a
Ports 1x USB 3.2 Type-C 10Gbps (front), 2x USB 3.2 Type-A 5Gbps (front), 1x 3.5mm audio (front); 1x Thunderbolt 4, 2x USB 3.2 Type-C 10Gbps, 2x USB 3.2 Type-A 5Gbps, 4x USB 2.0, Ethernet, audio (all rear)
Wireless connectivity Wi-Fi 7, Bluetooth 5.4, 2.5Gb Ethernet
Dimensions 8.27 x 16.06 x 16.14 in
Weight 32lbs

Design, Build and Display

• Compact desktop tower
• Excellent build quality

The HP Omen 35L is a well-built PC with a compact design. The case is made of white plastic with a smooth finish, and the cabling is tidy. The PC has lights on it, including the RAM, CPU cooler, and GPU.

Performance

• Monster of a GPU
• Only one thing that’s not on the cutting edge, and that’s the SSD

The Omen 35L has an Nvidia GeForce RTX 4080 Super 16GB GPU, which is a monster of a GPU. It’s able to play ray-traced games at high framerates and handle demanding workloads. However, the SSD is only able to achieve a transfer rate of 300MB/s, which is slower than expected.

Price

The HP Omen 35L retails for $2,899.99 before discounts. At nearly $3,000, the PC is a significant investment, but it’s one that pays for itself in the time it saves rumbling through rendering jobs and getting visuals ready to show clients.

Value

• You get a lot of performance for your outlay
• It’s a lot of money

The Omen 35L is a high-performance PC that’s well worth the investment if you need it for work. However, the price is still quite high, and you may be able to find a cheaper alternative that still meets your needs.

Who is it for?

• Video editors/3D artists/game devs
• Students who want to study the creative arts and play games

The Omen 35L is a great PC for anyone who needs a high-performance workstation for demanding workloads. It’s also a great choice for students who want to study the creative arts and play games.

Scorecard

Attribute Notes Rating
Design Looks good, with a smooth white finish and tidy cabling 4/5
Features Only one Thunderbolt port, but well kitted out 5/5
Performance You’ll need a 4090 or 5080 card to beat this PC 5/5
Value It’s a lot of money, but you get a lot of performance for your outlay 3/5

Buy it if…

• You need a rendering workstation
• A Mac Pro is out of reach
• You want to play games too

Don’t buy it if…

• You’d rather have a sleeker or portable PC
• You need more than one Thunderbolt port
• You’re picky about SSD speeds

Also consider

• Mac Studio with an M2 Max chip
• Other high-performance workstations

Christie’s first AI art auction provokes fierce debate

Phil
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0
Christie’s first AI art auction provokes fierce debate

Christie’s AI Art Auction Sparks Controversy

We’ve already seen auction houses start to flirt with AI art. Last year, the ‘autonomous AI artist’ Botto made $351,600 at Sotheby’s. But Christie’s decision to host an entire auction dedicated to AI art this month is sparking a fierce backlash.

The Controversy Isn’t Unexpected

The controversy isn’t unexpected, but is it the right fight for those opposed to AI art? Many of today’s most popular AI image generators were trained on copyrighted material without permission, and there’s also a fear that AI will put artists out of work. But not all AI art is theft.

A History of AI Art

As we see in our piece on the history of AI art, the term is broad and includes art that was created or co-created using an artist or collective’s own proprietary algorithms. In these cases, the argument against AI starts to look more like a Luddite reaction than an argument over ethics and intellectual property.

Christie’s AI Art Auction

Christie’s bills Augmented Intelligence as its first complete auction dedicated to AI art. Running from 20 February to 5 March alongside an exhibition at the Rockefeller Center galleries in New York, it will feature 20 lots, from digital art to sculptures and acrylic and oil paintings. All of the pieces were created via some form of collaboration with artificial intelligence, and price estimates range from just $100 up to $1.7 million.

Pieces and Artists

Pieces include work from data and algorithmic art pioneers like Refik Anadol, founder of the upcoming Dataland AI art museum. The auction features one of his Machine Hallucinations made with an AI model trained on curated images from NASA’s Mars Reconnaissance Orbiter. Other artists include Sasha Stiles, who works with an algorithmic alter-ego trained on her poetry, and OpenAI’s first artist in residence Alexander Reben, whose Untitled Robot Painting blends generative AI with live performance.

The Backlash

An open letter with more than 3,500 signatures calls for Christie’s to cancel the AI art auction. Signed by many artists, the text reads: “Many of the artworks you plan to auction were created using AI models that are known to be trained on copyrighted work without a license. These models, and the companies behind them, exploit human artists, using their work without permission or payment to build commercial AI products that compete with them.”

A More Nuanced View

With a lot of so-called AI art, I would agree with the sentiment completely. But tarring everything with the same brush is oversimplistic. Christie’s isn’t selling AI slop churned out using a few prompts in Midjourney – and that kind of ‘art’ is hardly likely to sell at even the lowest prices that auction house is estimating.

A lot of the artists featured in the auction use bespoke algorithms, in many cases trained on their own work. And many of the pieces were collaborations with algorithmic tools rather than pure AI generations, putting them in a long tradition of algorithmic art that dates back to the 1960s.

Conclusion

The debate caused by the auction shows the continued controversy around AI art, and the strength of opinion against it. Even old-fashioned Photoshop fails now lead to accusations of AI use, as we saw with the recent Fantastic Four poster. But criticising all AI art as if it were made using a tool like Stable Diffusion risks losing support for the fight against unlicensed use of art to train image generators. Meanwhile, the US Copyright Office has shed more light on its stance on AI art copyright.

FAQs

Q: What is the Christie’s AI art auction?

A: Christie’s bills Augmented Intelligence as its first complete auction dedicated to AI art. Running from 20 February to 5 March alongside an exhibition at the Rockefeller Center galleries in New York, it will feature 20 lots, from digital art to sculptures and acrylic and oil paintings.

Q: What is the controversy surrounding the auction?

A: An open letter with more than 3,500 signatures calls for Christie’s to cancel the AI art auction, citing concerns that many of the artworks were created using AI models that are known to be trained on copyrighted work without a license.

Q: What is the significance of the auction?

A: The auction shows the continued controversy around AI art, and the strength of opinion against it. It also highlights the potential for AI to enhance human creativity, rather than replace it.

Q: What is the stance of the US Copyright Office on AI art copyright?

A: The US Copyright Office has shed more light on its stance on AI art copyright, stating that AI-generated works can be protected by copyright law if they are original and meet the statutory requirements for copyright protection.

iPhone SE 4

Avery Winslow
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iPhone SE 4

Apple Expected to Announce New iPhone SE This Week

The biggest change is that Apple is upending the iPhone SE’s design, after leaving it broadly unchanged since the series’ inception in 2016. The 2022 SE is the last iPhone still using a home button, with a thick bezel around the top and bottom of the screen. But rumors say Apple will now ditch the button, slim the bezel, and add Face ID.

There Won’t Be a Home Button…

The result will be a phone that looks like the iPhone 14 from the front. Like that phone, it’s expected to place its Face ID sensors in a notch, rather than using the less obtrusive Dynamic Island design that was introduced in the 14 Pro and has been used in every iPhone since then. Apple can’t resist keeping its SE series just a little behind the times.

…But There Will Be an Action Button

Bu’s video and Spigen’s images both suggest that the SE 4 will include a customizable Action button, but not the Camera Control introduced on the iPhone 16.

It’s Not Going to Be a Small Phone

The redesign will allow the 2025 SE to have a larger screen than the 4.7-inch panel used by the 2022 model. It’s expected to instead use a 6.1-inch display, the same size as the standard iPhone 16, and will also upgrade to OLED.

Lightning is Out, USB-C is In

It’s pretty much certain that the phone will have a USB-C port rather than Lightning, allowing it to once again be sold in the EU. The previous SE model was discontinued in EU markets along with every other iPhone using a Lightning port.

It’ll Be One of the Most Powerful iPhones Around

On the inside, Bloomberg reports that the phone will use the same A18 chip as the iPhone 16 and 16 Pro models. That’s the same approach Apple has used for its last two SE phones, which have paired the latest silicon with more dated designs. The A18 is expected to be combined with an increase to 8GB of RAM, the minimum required to run Apple Intelligence, the company’s AI tools that provide notification summaries and other functionality, and are now enabled by default. That would all make it more powerful than 2023’s iPhone 15.

Conclusion

The new iPhone SE is expected to be announced this week, with a release date later in the month. It will feature a larger 6.1-inch OLED display, a customizable Action button, and a USB-C port. The phone will also be powered by the same A18 chip as the iPhone 16 and 16 Pro models, with 8GB of RAM. The price is expected to be around $500, with a default storage spec of 128GB.

FAQs

Q: When will the new iPhone SE be announced?
A: Apple is expected to announce the new iPhone SE this week.

Q: When will the new iPhone SE be released?
A: The release date is expected to be later in the month.

Q: What will be the price of the new iPhone SE?
A: The price is expected to be around $500.

Q: What will be the default storage spec of the new iPhone SE?
A: The default storage spec is expected to be 128GB.

Q: Will the new iPhone SE have a home button?
A: No, the new iPhone SE will not have a home button. Instead, it will feature a notch with Face ID sensors.

Q: Will the new iPhone SE have a Lightning port?
A: No, the new iPhone SE will have a USB-C port instead of Lightning.

5 Ways AI Can Help with Your Taxes: 10 Major Mistakes to Avoid

Emerson Blake
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5 Ways AI Can Help with Your Taxes: 10 Major Mistakes to Avoid

5 Ways AI Can Help You with Your Taxes (and What Not to Use It For)

As tax season approaches, many people are looking for ways to simplify the process and reduce their workload. Artificial intelligence (AI) has the potential to revolutionize the way we approach taxes, but it’s essential to understand what AI can and cannot do.

Use AI Features Available in Tax Prep Software

Tax programs like TurboTax and H&R Block tax software now offer varying degrees of AI assistance for your tax preparation. Don’t expect your tax preparation software to do all the work for you, but it can help save time and provide some quick assistance. Intuit has several AI-related offerings that are part of their TurboTax product, including auto-filling tax form fields, checking forms for accuracy, and recommending deductions.

Use AI Features in Expense Tracking Software

Not all expense tracking services offer AI features, but Fyle, SparkReceipt, and QuickBooks do. Fyle’s Conversational AI for Expense Tracking allows you to snap a picture of your receipts with your phone and text it to Fyle, which processes it and categorizes it automatically. SparkReceipt also automates receipt scanning and categorization, along with invoices and bank statements.

Use Copilot with Excel

Microsoft’s Copilot has powerful integration with Excel. No matter what data you’re organizing for your tax filing or accounting process, some of it is likely to be run through Excel. Copilot will automate many of the Excel setup tasks that used to take a lot of time and sometimes hard-to-find Excel knowledge.

Chat with a Chatbot for Tax Advice and Guidance

You can also use a chatbot like ChatGPT or Perplexity to get tax guidance and advice. Just keep in mind you want to ask questions about topics that have been written about in prior years, are stable with unchanging tax rules, and for which there is published official guidance.

Upload and Scan Documents for Analysis, Summarization, and Explanation

You can feed your favorite chatbot PDFs for it to analyze and explain. For example, you can upload a copy of the instructions for IRS Form 2553, which is the form used to elect S corporation status. The chatbot can then provide you with a list of important informational nuggets.

What Not to Do

While AI can be a valuable tool in tax preparation, there are certain areas where it’s not suitable. AI should not be used to:

  • Provide legally binding tax advice
  • Ensure complete tax compliance
  • File your tax return on your behalf
  • Determine eligibility for complex tax deductions and credits
  • Guarantee IRS audit protection
  • Handle late tax election relief requests
  • Interpret ambiguous tax laws and regulations
  • Prepare multi-state or international tax returns
  • Detect tax fraud or avoid penalties
  • Give investment or retirement tax strategy recommendations

Conclusion

While AI has the potential to revolutionize the way we approach taxes, it’s essential to understand what AI can and cannot do. AI is a tool, not a substitute for human expertise. Always double-check everything, and use AI as a helper, but not as a source of truth.

Design Disaster or Stroke of Genius?

Phil
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0
Design Disaster or Stroke of Genius?

In a world obsessed with sleek aesthetics and pixel-perfect precision, Cheetos has thrown a deliciously cheesy wrench into the works. Its ‘new font’, a deliberately messy, hand-drawn creation, has got people looking up from their snacks. Surely a marketing gimmick? A design disaster? Or maybe, this delightfully human mess is actually a cheesy stroke of playful genius.

The Human Touch: Reclaiming Humanity in a Digital World

Ask any type designer, and they’ll tell you: custom fonts are powerful tools for shaping brand identity. They imbue every word, every message, with the brand’s unique personality. Cheetos has taken this concept and run with it, or rather, smudged it with cheesy fingers. The font, created by designers drawing with their non-dominant (and presumably non-cheesy) hand, captures the very essence of the Cheetos experience: messy, playful, and very human.

(Image credit: Cheetos)

The Power of Human Connection

While many brands strive for polished consistency, Cheetos understands that true authenticity lies in the raw and relatable. And it’s a recognition that in our increasingly automated, AI-driven world, the human touch is more valuable than ever.

We see this yearning for human connection in a digital world in the resurgence of vinyl records, the renewed interest in film photography, and the growing appreciation for handcrafted goods.

Maybe we humans are craving a bit of nostalgia. Or maybe something deeper is happening here- a need for something real, something tangible, something that reminds us that we’re not just interacting with a brand, but with people.

A Shift in Branding

Cheetos’ font, with its inherent imperfections and playfulness, embodies this human element perfectly. You can almost picture the designers in the office, laughing, snacking, and creating this wonderfully messy masterpiece. Maybe it even came about as one designer dipped into a bag of Cheetos while doodling.

This push for human connection is crucial in today’s branding landscape. A brand, at its core, is a set of associations and expectations held by an individual. It’s a deeply personal, human connection.

Yet in the pursuit of efficiency and automation, many brands have lost sight of this fundamental truth. Sleek, minimalist designs dominate, often sacrificing personality for the sake of polish.

Conclusion

Cheetos, on the other hand, understands that human nature hasn’t evolved as quickly as technology. We still crave the human touch, the quirky imperfection that makes us feel connected.

The Cheetos font also reflects a shift from static brand identities to more flexible and dynamic brand experiences. Traditional brand guidelines, while essential for consistency, can sometimes stifle creativity. They prioritise uniformity over surprise and predictability over playfulness.

Cheetos demonstrates the power of moving beyond rigid guidelines and embracing a more fluid approach to branding. Its new font isn’t just a visual element: it’s an experience, a representation of the brand’s playful spirit. It puts the brand experience first, rather than simply adhering to static rules.

FAQs

Q: Is the Cheetos font available for download?
A: Yes, the font is available to download via the Cheetos website.

Q: What inspired the creation of the Cheetos font?
A: The font was created by designers drawing with their non-dominant hand, capturing the essence of the Cheetos experience: messy, playful, and very human.

Q: Will this font be used across all Cheetos marketing materials?
A: The font will likely be used across various Cheetos marketing materials, but its primary purpose is to represent the brand’s playful spirit and human connection.

Q: Can other brands adopt a similar approach to branding?
A: Yes, other brands can adopt a similar approach to branding by embracing a more fluid and dynamic approach, prioritising human connection and imperfection over polish and consistency.

ImagineFX 250 Resource Download

Phil
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0
ImagineFX 250 Resource Download

ImagineFX Issue 250: Download Accompanying Files

Accessing the Download Link

To download the accompanying files for ImagineFX issue 250, head to this link and click download. If you’ve missed this issue or other editions of ImagineFX, start a subscription.

Downloading Issues

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Troubleshooting

If you have any problems downloading this content, please email: rob.redman@futurenet.com.

Additional Resources

Below you will find the videos that accompany this issue.

Daily Design News and More

Stay up-to-date with the latest design news, reviews, how-tos, and more, as picked by the editors. Subscribe to our newsletter for daily design news and insights.

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Conclusion

We hope you enjoy accessing the accompanying files for ImagineFX issue 250. If you have any questions or issues with downloading, please don’t hesitate to reach out to us.

FAQs

Q: How do I access the download link?

A: To access the download link, head to this link and click download.

Q: What if I have trouble downloading a file?

A: If you have trouble downloading a file, right-click the link and open it in a new browser window.

Q: Who should I contact if I have problems downloading the content?

A: If you have any problems downloading this content, please email: rob.redman@futurenet.com.

Q: What other resources are available?

A: Below you will find the videos that accompany this issue, and you can also subscribe to our newsletter for daily design news and insights.

DeepSeek Shows Meta’s A.I. Strategy Is Working

Avery Winslow
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0
DeepSeek Shows Meta’s A.I. Strategy Is Working

The Rise of Open-Source AI: A New Era of Competition

Meta’s Unconventional Decision

In 2023, Meta, a tech giant, made a bold move by giving away its cutting-edge A.I. technology after spending millions to build it. This decision was met with skepticism, as many believed that A.I. development required significant resources and expertise. However, the move was vindicated when a small Chinese company, DeepSeek, revealed that it had created an A.I. system that rivaled those made in the United States.

The Power of Open-Source AI

DeepSeek’s breakthrough was made possible by using parts of Meta’s open-source technology, as well as other A.I. tools freely available on the internet. This marked a significant shift in the A.I. landscape, as companies like Meta and DeepSeek were able to accelerate the development of their technology by collaborating with others.

A New Era of Competition

The rise of open-source A.I. has created a new era of competition, where companies can build on each other’s work and accelerate their own progress. This has led to a surge in innovation, with companies like 01.AI and Alibaba releasing their own open-source A.I. technologies.

The Future of AI Development

As A.I. continues to evolve, the future of development is likely to be shaped by open-source collaboration. Companies like Meta and DeepSeek are at the forefront of this movement, and their decisions to share their technology have paved the way for others to follow suit.

Conclusion

The rise of open-source A.I. has marked a significant shift in the way companies approach A.I. development. By collaborating and sharing their technology, companies can accelerate their progress and create new innovations. As the A.I. landscape continues to evolve, it will be interesting to see how companies adapt to this new era of competition.

FAQs

Q: What is open-source A.I.?
A: Open-source A.I. refers to the practice of sharing and collaborating on A.I. technology, allowing companies to build on each other’s work and accelerate their own progress.

Q: What is the advantage of open-source A.I.?
A: Open-source A.I. allows companies to share their technology, collaborate with others, and accelerate their progress, leading to new innovations and advancements.

Q: What is the potential impact of open-source A.I. on the A.I. industry?
A: Open-source A.I. has the potential to disrupt the A.I. industry, as it creates a new era of competition and collaboration, leading to new innovations and advancements.

Q: What is the role of Meta in the rise of open-source A.I.?
A: Meta’s decision to give away its A.I. technology was a key factor in the rise of open-source A.I., as it paved the way for others to follow suit and collaborate on A.I. development.

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