The Adelaide Crows AFL brand backlash is a bit unfair

AFL staff Adelaide Crows has unveiled a brand new brand, drawing on the staff’s ’90s roots and throwing again to a earlier design. The brand new look first leaked in September, the place it drew a considerably adverse response from followers. And now that it has been formally unveiled, it is drawing much more ire.

The brand new brand drops the phrase ‘Crows’ from the branding, and does away with the cartoonish crow profile, changed as an alternative by a extra minimal design with a swooping wring rendered in black, crimson and orange. And whereas sure, whereas it is not the most effective logos of all time (and does considerably resemble the German flag), the backlash to what’s primarily a cleaner design does appear a bit unwarranted.